Meet the Panorama Principle the antidote to marketing overwhelm. If you’re sick of drowning in a sea of “expert” advice, sick of jumping from one strategy to the next, and sick of wasting time on things that don’t actually move the needle… this is for you.
You know you should be doing more for your marketing… but you keep pushing it aside. And for good reason...
You've been sitting through webinars, studied SEO, social media ads, email funnels and every other “guaranteed” strategy under the sun.. And after all that? You’re still stuck. Frustrated. Wondering what the hell you should actually do next.
You believe running successful ads requires a fortune and a marketing team. Just seeing the cost of some clicks makes you want to scream (or throw up)
Most days, there is simply no way to find another hour or more to tweak landing pages, write sales copy or even build a funnel.
... you understand the strategy behind successful marketing in matter of two hours?
... you knew where to invest your budget with a high probability of more revenue?
... you could craft a strategy that will grow your business?
My name is Dominik and for the past seven years (soon to be eight!), I’ve been a dedicated student of successful marketing, studying hundreds of books, testing strategies, and refining what truly works.
I know how frustrating marketing can be. There’s an endless sea of advice out there. Everyone claiming to have the “secret formula.” But when you try to piece it all together, it feels overwhelming. There’s no time to test everything, and the fear of making the wrong move can be paralyzing.
Now, I want to help you to escape the jungle. I’ve already done the heavy lifting, filtering out the noise, testing what works. So instead of feeling lost in the chaos, you can move forward with confidence, knowing exactly what to do next.
And I'll tell you something...
I know this sounds too good to be true – but in the end it all matters how strategic you approach marketing.
Because successful marketing follows a system and isn't built by using disconnected tactics that serve no greater purpose.
Think of it like this: If you were going on vacation, you wouldn’t just hop in the car and hope for the best. You’d plan your route, know where to stop for gas, and make sure you packed everything you need.
So why expect your marketing efforts to succeed without a roadmap?
If you jump between tactics, chasing the next shiny thing on the horizon and don't see your business growing, it's a sign you need a strategy.
A strategy with focus on increasing your revenue by using plans and campaigns that support your objectives.
Trying everything without a proven way to measure its effect.
Jumping from one shiny thing to the next – because some expert recommended it.
Waiting till you have a breakthrough. (psst: it'll not happen by accident)
Constructing an overall strategy that can be followed – and the strategy has one goal in mind: to make you more money.
Adding marketing plans and campaigns to support your endeavors.
Using Key Performance Indicators to measure the success or loss in a scientific way so you can ditch what doesn't work and increase what works.
If you try to wrap your head around the sheer number of available digital marketing strategies and when to use what, you will go crazy. And not to mention the frustration of spending the limited budget on ineffective ads that deliver nothing.
You need a measurable system to quickly (and in a cost-effective way) find out what works and toss everything else in the trash…
This is the full system you've been waiting for: a zero-fluff course that will lift the curtains behind "complex" marketing. You'll see how you can categorize, track and optimize all your efforts.
I tried to keep it as short as possible. You don't have eight hours to watch through countless videos that keeps you in a state of mind-shock, I respect that.
You'll see that everything you did so far, can be categorized into five categories. I'll explain each category, talk about what purpose it serves and how you can control it.
Have you ever run ads that should have worked? Landing pages that had all the ingredients experts recommended, yet it failed miserably? Then prepare yourself what is needed to write sales copy so it your readers just think “OMG! Yes, that’s me! Someone finally understands me.”
You’ll see how the psychological aspects can be combined with the five marketing stages. Plus, on what you have to focus when you examine specific stages.
You’ll learn eleven KPIs you must track to measure your performance. Each stage has its own metrics. You’ll learn what they mean, how to interpret them, how they are calculated and how the fit in the big picture.
You’ll uncover the campaigns with the highest revenue potential with only five calculations. They are so easy; you can do them while watching your favorite movie.
Your marketing strategy must increase your revenue. Great news, there are only three numbers that can increase your business. Find out what a marketing plan is, why you need it and how campaigns should be designed.
Learn how to differentiate yourself based on the sophistication of your market. There are times where you need more than just benefits, promises and guarantees.
For what is all the information if you can’t put it into action? The last part is designed to help you assess your current marketing efforts. To see what you actually do, what to do next and how you can control all of this.
I know there are countless courses out there for specific stages. Whether it is advertising, copywriting or email marketing. This course is designed to lift the curtains behind marketing... so you see the WHY behind everything.
Currently, I am looking for up to fifteen beta testers that will get this information for free.
I need critique and feedback for this information before it goes live. I would love to know what you would like to see more of and what would help you become a better marketer.
How is marketing supposed to work?
Where should I invest my time and money?
How can I track my campaigns in a measurable way?
How can I talk to my customers so they see the value I can provide?
How can I differentiate myself from my competitors?
How can I craft a strategy to increase my revenue?
How do I avoid sounding like everyone else and directly speak to the heart of my customers?
What should I do next?
I know you're asking this yourself and that's fine.
I'll be blunt with you. If you don't put in the work, no. But if you start to see the WHY behind all the tactics then it'll work.
When you categorize what you do and bring it in order, when you know the psychological aspect of writing high-converting copy and when you know how everything is supposed to work together, then it'll work.
Because this course is built upon the fundamental truths of human nature and stands on the laws of mathematics.
The first part hasn't changed over the decades, strategies that worked in 1920 may no longer work, but the principles behind why humans do what, are still applicable today.
And well, mathematics is the only way to measure the success or failure. It's what you have on your bank account or not. There is no room for interpretation.
Join the first 15 beta testers and get early access to the Panorama Principle.
After you submit your application, here's what you can expect
Fill out the form above with your information.
We'll carefully review all applications to select the best fit for our beta testing group.
If you're among the selected 15 beta testers, you'll receive an email with next steps and access details.
Not selected? Don't worry – you'll be first to know when we open up more spots.